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UADV came into the campaign after the collection was designed. One big factor we needed to keep in mind is that we were only working with sizes Small, Medium, & Large leaving a big portion of buyers with no availability to purchase. We also had no video content, about content, making of, or behind the scenes content for targeted ads.
This made it difficult to fully connect with the customers and let them fully understand that it was indeed Alejandra Espinoza who designed the collection from scratch. If customers had a clearer picture and understanding they would be more likely to convert and be lifelong customers.
1. Strategize a campaign for Facebook & Instagram paid advertising.
2. Create assets like email graphics, social media graphics, and ad content.
3. Develop nurture sequences for audiences on email and text message.
4. Curate video and photo shoots for new product collection drops.
The brand launch of AIMAE was smooth and stress-free with UADV. They were there throughout every step of the project and answered all my questions. Not only is their marketing performance top tier, but they know how to treat their client's businesses as if it was their own.
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Our team will compare you to your biggest competitors in your industry across multiple points from SEO to social media so you can find strengths & weaknesses in your business.
