CASE STUDY

AIMAE

DIGITAL MARKETING & CONTENT DISTRIBUTION

THE CHALLENGE

The newly designed collection was looking to have a deeper connection with their audience and having them fully understand that Alejandra Espinoza had designed the collection from scratch.

THE SOLUTION

By utilizing Alejandra's high profile personality brand, the UADV Team was able to convert that generated traffic into a multi-channel sales strategy backed by a strategic digital marketing campaign including personalized video text messages from Alejandra.

AIMAE

AIMAE™ is a clothing line inspired by celebrity actress and TV Host Alejandra Espinoza. Our apparel is made for women who want to look and feel their best. From the high-quality material made to trendy styles, Alejandra is directly involved in the selection and design of clothes using her unique sense of style and love for fashion.

WHAT WE DID

  • Initial Consulting
  • Digital Marketing Consulting
  • Shopify Project Plan
  • Full Scale Digital Marketing Plan
  • Brand Voice
  • Website Copy
  • SEO
  • Installing Analytics
  • Post Purchase Upsell Integration
  • Third Party Upsell App Strategies
  • Strategies to Raise Average Order Values & Conversions
  • Search Console Integration
  • Tag Manger Integration
  • Facebook Pixel Integration
  • Data Mining & Interpretation
  • Google Analytics
  • Facebook/IG Analytics
  • Facebook Insights
  • Abandoned Cart Email Sequences
  • Nurture Welcome Sequences
  • Abandoned Cart Text Sequences
  • Content Creation (Photo & Video)
  • Brand Launch Marketing Strategy

+14.5K

EMAILS COLLECTED

+769

PHONE NUMBERS COLLECTED

+82%

EMAIL CONVERSION RATES

+3.8M

VIDEO VIEWS

THE RESULTS ARE IN...

In connection with company initiatives, UADV Marketing efforts accounted for
73.5% OF OVERALL COMPANY SALES
as a result of implemented strategies.

BE OUR NEXT SUCCESS STORY

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